Marketing Materials

MLS/Bright MLS

Perhaps the most significant advantage to listing with us is the fact the your home will not only be placed on the Central Virginia Realtors Association Multiple Listing Service, but it will also be placed on the Northern Virginia Multiple Listing Service, which covers Northern VA, Maryland, Pennsylvania, Delaware, West Virginia and parts of NJ. This is an extremely critical step in our marketing strategy for luxury homes, allowing us to capture relocation buyers from all over the East Coast.

Premium Site Partnerships & KW Network

Zillow and are the leading websites for buyers and have considerably more traffic than any others. We have a premium partnership with both sites, which ensures that your home is given all the benefits afforded by these platforms, providing more impressions of your home than those listed by other agents.

In addition to promoting you on Zillow and, we will optimize your home's internet presence by posting your property in the Keller Williams Listing System, which offers Worldwide exposure. Your home will be featured on over 350 search engines and over 76,000 websites.


Word of mouth from neighbors is a great way to start the buzz that your home is available and they are sure to notice our elegant yard posts. We offer premium lawn signage, constructed of a charming white stake and large informational panel. No wire signs for our clients!

Customized Landing Page

In addition to getting your listing on both the National website and localized MLS exposure, we also want to attract buyers that are using Google to search for a home. We provide a way to easily showcase your home with a unique website dedicated just to your listing. We then share your personalized url with our email databases and social media followers, driving them directly to all of your listing photos and details.

Email Marketing

Your listing will be featured in an email campaign that includes a dedicated "Just Listed" notification as well as our monthly newsletters that are customized for each of our target neighborhoods. We also send follow up alerts to "reverse prospects", particularly notifying of open houses or price adjustments. The "open rate" of Tina Morris & Co. emails is typically at least double the industry average, usually ranging between 20-35%. 

Social Media Schedule

Immediacy is the biggest benefit of social media posts and our campaigns are timed to deliver all of the most exciting aspects of your home through beautifully designed and impactful posts. Your listing news will be shared with our scores of followers through Facebook, Instagram, LinkedIn and, Twitter.

Print Media

We recognize that not every house was built for every buyer, so blanket direct marketing is a waste of our efforts and your time on the market. Our neighborhood-specific mailbox drops offer attention-grabbing industry insights and current listing information that is specifically targeted to the demographics of that area.